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Mum urges parents to be more aware of retinoblastoma

Mum urges parents to be more aware of retinoblastoma

A mum is calling for more parents to be aware of retinoblastoma after her young daughter had to have her eye removed to save her life. Nya Yasmin Ali was 18 months old when she was diagnosed with retinoblastoma (Rb), a fast-growing cancer that affects babies and...
Glowing response to Smartphone poster campaign

Glowing response to Smartphone poster campaign

Just one week after our new retinoblastoma awareness poster launched, the supporting You Tube film received more than 50,000 hits. This is by far the most successful awareness campaign CHECT has run to date. Created by Wunderman a digital merketing agaency based in...